About us
Founded in 2008, CitNOW is an innovative, enterprise-level software product suite that allows automotive dealerships globally to sell more vehicles and parts more profitably. CitNOW’s app-based platform provides a secure, brand-compliant solution – for dealers to build trust, transparency and long-lasting relationships.
CitNOW Group was formed in 2021 to unite a portfolio of 12 global software companies leveraging innovation to aid retailers and manufacturers in delivering an outstanding customer experience. We have over 300 employees worldwide who all contribute to our vision to
provide market-leading automotive solutions to drive efficiencies, seamlessly transforming every customer moment.
The CitNOW Group is no ordinary technology company, we live a series of One Team values and this guiding principle forms the foundation of CitNOW Group’s award winning, collaborative and inclusive culture.
About the role
As we continue to evolve our innovative suite of software products for the Automotive Retail industry, we are looking for a Product Manager to join our team in Germany on 12-month fixed-term contract.
This is an exciting opportunity to shape the future of our product suite for the German market, where you’ll play a key role in validating and prioritising the roadmap, ensuring alignment with global strategy and local needs. Working closely with cross-functional teams, you’ll help deliver high-value solutions tailored for Germany that meet customer expectations, comply with regulations, and driving success. A deep understanding of GDPR and data regulations in Germany is essential.
Key responsibilities include:
Drive the success of products and features in the German market, ensuring continuous improvement and compliance with local regulations
Collaborate with global stakeholders and local colleagues (Developers, Designers, Marketing, Legal) to ensure a shared understanding of objectives and priorities for Germany
Collect and analyse ideas and feedback from German customers, partners, and stakeholders, planning new features and changes based on commercial, technical, and regulatory viability
Document user stories, acceptance criteria, workflows, and requirements, ensuring they reflect German market needs and GDPR compliance
Participate in scrum ceremonies to guide German-specific requirements through the development cycle
Manage experiments and pilots for the market, validating local adoption and compliance
Demonstrate new features and ideas to stakeholders, with clear documentation and collaboration with the wider Product team
Create and manage timelines and roadmaps for market rollout, aligned with the global roadmap
Actively mitigate blockers to successful delivery, especially those related to regulatory or localisation challenges
Conduct competitor, market, and industry analysis for the market to feed into the roadmap
We're looking for:
Fluent German and English language skills, both written and verbal
Product and Project Management experience with B2B SaaS product(s) within an agile/scrum methodology
Understanding of GDPR and data regulations in the German market
Excellent data-driven prioritisation skills
Ability to inspire and motivate others
Experience in the automotive software industry, with expertise in marketing process and CRM is desirable
Understanding of Salesforce Automotive Cloud, Sales and Service Cloud or Marketing Cloud is desirable but not essential
In addition to a competitive salary, our benefits package is second to none. Employee wellbeing is at the heart of our people strategy, with a number of innovative wellness initiatives such as flexi-time, where employees can vary their start and finish times within our core business hours and/or extend their lunch break by up to 2 hours per day. Employees also benefit from an additional two half days paid leave per year to focus on their personal wellbeing.
We recognise the development of our people is vital to the ongoing success of the business and proudly promote a culture of continuous learning and improvement, along with opportunities to develop and progress a successful career with us.
The CitNOW Group is an equal opportunities employer that celebrates diversity across our international teams. We are passionate about creating an inclusive workplace where everyone’s individuality is valued.
View our candidate privacy policy here - CitNOW-Group-Candidate-Privacy-Policy.pdf (citnowgroup.com)