The Davines Group, founded in Parma in 1983, specializes in professional cosmetic products under the brands Davines for haircare and [ comfort zone ] for skincare. Led by Chairman Davide Bollati and CEO Anthony Molet, the Group is headquartered in Parma at the Davines Group Village, alongside which stand the Scientific Garden and EROC - European Regenerative Organic Center - a research center focusing on regenerative organic agriculture stemming from a partnership with the Rodale Institute. The Group
became a B corp
in 2016, and today has 8 offices, operates in 90 countries, and employs around 900 collaborators globally. Since 2019, both the Italian and US subsidiaries have been Benefit Corporations.
JOB MISSION
Are you ready to make a meaningful impact? We’re looking for passionate individuals eager to help grow our Haircare Global Marketing Department while upholding our core
values of beauty, ethics, and sustainability
.
As our Product Manager, you will contribute to the ensure the competitiveness of the brands belonging to the category to which is assigned, either supporting the Brand Manager in some activities or taking care of others directly, according to the seniority level, in line with company standards and its sustainable values.
What You Will Do
Defining the business plan/business potential of each new product/ product family/brand in order to get the approval of the project itself
Creating specific product briefs for design \& development
Managing the product development, working in close collaboration with all the departments involved
Support in the definition the Marketing mix of each new product / product family/brand, including the value proposition, the key claims and the price positioning
Identifying and producing the communication assets essential to promote the right positioning of the brands or products in all the channels, working in close collaboration with COMs
Responsible for delivering key new product development elements (i.e. label design \& content definition, packaging design \& quality checks, etc.) and assets (in-salon materials, digital communication materials, sales tools, etc)
Creating and delivering presentations through impactful techniques
Managing the brand-related budget
Analyzing competitors and customer insights
Analyzing sales forecasts and relevant financials and reporting on product sales
Understanding of the specific characteristics of the product in terms of formulation, packaging and production through product development projects and on-the-field shadowing
Who You Are
At least 1/2 years' demonstrable marketing experience in a similar environment
Experience in the Hair Care industry is a plus
Bachelor or Master’s degree in Marketing, Economics, or related fields
Brand awareness - knowledge of brands and the marketing mix
Knowledge of cross-functional processes in product development
Experience in New Product Development (NPD) is preferred
Clear understanding of Go-to-Market processes.
Ability to coordinate product development processes and engage the relevant internal and external stakeholders with a proactive attitude
Being fluent in English is a must
Basic knowledge of the Italian language is required
Collaborative, team-building, and proactive attitude when dealing with ambiguity
Strong communication skills
Relationship management skills: able to facilitate/maintain good relationships with colleagues and external contacts
Having a hands-on attitude
Determination and perseverance
A strong focus on results
Ownership-attitude
WHY YOU WILL LOVE WORKING WITH US
At Davines Group, we may not be perfect, but we are dedicated to creating a supportive and inspiring environment where we grow together. We believe in the power of beauty—both in the products we create and in the way we treat the planet and people. Sustainability is at the heart of everything we do, and when you join our team, you’ll become part of a company that makes decisions with the future in mind. We value individuals who are passionate about purposeful innovation and are eager to contribute to a positive impact on the world.
EQUAL EMPLOYER OPPORTUNITY
At Davines Group, we celebrate diversity and inclusiveness as core values that are integral to our Ethical Chart. We are committed to creating a workplace where everyone feels respected, valued, and empowered to be their authentic selves. Our hiring practices are free from discrimination, and we do not make employment decisions based on race, religion, gender (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, age, parental status, or any other factor unrelated to merit. We believe that a diverse team strengthens our ability to innovate and thrive.