The Role We Are Holding For You
You'll be the translator of Deltapath's product—explaining what we do in ways that resonate with different audiences across every format. You're not a generalist writer; you're a Product Writer. That means you combine exceptional writing craft with deep product understanding. You explain our product simply and attractively through web pages, marketing brochures, press releases, TED-talk-style presentations, user manuals, web pages, blog posts, datasheets, and more. Our design team handles layout and production; you create the words and messaging that make our product compelling and understandable.
Product Positioning \& Web Content
Write web copy and content that explains our product's value, features, and benefits in simple, compelling language
Translate technical product concepts into clear, audience-appropriate prose for different buyer personas
Create messaging frameworks and positioning statements that guide all product communications
Develop web pages, landing pages, and digital content that engage and convert different audience segments
Work closely with product management to understand features and translate them into customer benefits
Ensure all web and digital content maintains Deltapath's brand voice and product positioning
Marketing Collateral \& Positioning
Create compelling copy for marketing collateral: brochures, datasheets, whitepapers, case studies, product guides
Develop presentation messaging and talking points for product launches and customer presentations
Brief design and creative teams on messaging intent, target audience, tone, and strategic positioning
Write sales enablement materials that help the sales team explain product value clearly
Ensure all collateral copy maintains alignment with Deltapath's brand voice and positioning strategy
Press Releases \& Corporate Communications
Write press releases announcing product launches, features, partnerships, and company news
Craft media pitches and messaging for media outreach
Develop corporate communications that represent Deltapath professionally and strategically
Write thought leadership pieces and executive communications
Thought Leadership \& Presentations
Develop compelling, presentation-ready content: TED-talk-style scripts, speaking notes, keynote content
Create thought leadership articles and content that position Deltapath as an industry authority
Write narrative-driven content that tells Deltapath's story and value proposition
Develop content for industry speaking engagements and events
Technical Documentation \& User Manuals
Write and update user manuals, guides, and help documentation as our products evolve
Translate complex technical information into clear, accessible language for end users
Collaborate with product managers and engineers to understand features and communicate them clearly
Create quick-start guides, tutorials, FAQs, and knowledge base articles
Ensure documentation remains accurate, current, and user-friendly throughout the product lifecycle
Develop release notes and product update communications
SEO-Optimized Blog Content
Research and develop blog posts and articles that drive organic traffic and demonstrate thought leadership
Conduct keyword research aligned with product value propositions and audience search intent
Write SEO-optimized content that maintains readability and product positioning
Optimize content for search engines while ensuring authenticity and Deltapath's brand voice
Brand Voice \& Editorial Excellence
Develop and maintain Deltapath's distinctive brand voice, tone, and messaging guidelines
Serve as the primary editorial authority on all Deltapath-facing written communications
Maintain exceptionally high editorial standards across all content
Create comprehensive brand voice documentation to ensure consistency
Proofread and edit content with meticulous attention to detail
External Agency Management
Serve as the editorial partner for Deltapath's external SEO and content agencies
Review, edit, and approve all agency-produced content before publication
Provide feedback to ensure agency work aligns with Deltapath's voice, product positioning, and quality standards
Ensure external partners understand our product and positioning as clearly as you do
What We're Looking ForEssential Experience \& Skills
Writing Excellence Across Formats
3–5 years professional writing experience in B2B SaaS, technology, or software companies
Demonstrated portfolio of published writing samples across at least 4 different formats (web copy, marketing collateral, technical documentation, blog posts, press releases, whitepapers, or similar)
Exceptional command of English: grammar, syntax, clarity, style, and tone
Ability to write with authenticity and personality while maintaining professionalism
Excellent editing and proofreading skills with meticulous attention to detail
Portfolio must show ability to explain complex/technical concepts simply and attractively
Product Understanding \& Communication
Proven ability to learn technical products quickly and translate them for different audiences
Experience writing copy that positions product value and benefits (not just features)
Demonstrated understanding of how to adapt messaging for different buyer personas
Experience collaborating with product, engineering, and marketing teams
Comfortable asking "why" and "so what" to understand product context and positioning
SEO \& Digital Content Knowledge
Solid understanding of SEO principles and ability to optimize content for search engines
Experience conducting keyword research and applying on-page optimization techniques
Familiarity with analytics tools (Google Analytics) and ability to understand content performance
Knowledge of content management systems and publishing platforms
Understanding of web content best practices and user experience
Technical Competencies
Working knowledge of content management systems (CMS) and publishing platforms such as Wordpress
Proficiency with Microsoft Office Suite
Familiarity with presentation tools (PowerPoint) for developing messaging
Collaboration \& Communication
Strong communication and collaboration abilities; can work effectively with cross-functional teams especially engineers.
Experience managing external partners or agencies and providing constructive feedback
Project management skills; capable of managing multiple concurrent writing projects
Problem-solving mindset and ability to adapt quickly to changing priorities
Self-directed learner who stays current with industry trends and best practices
Nice to Have
Experience in telecommunications, VoIP, unified communications, or related technology sectors
Track record of driving organic traffic growth through content optimization
Certification in content marketing, technical writing, or related fields
Background in product marketing or product management communications
Experience developing messaging for product launches and go-to-market strategies
Familiarity with A/B testing and data-driven content optimization
Experience with version control systems
Comfortable presenting or speaking publicly about products/ideas
Why You'll Love This Role
✓ Diverse Writing – You won't write the same thing every day. Press releases, web pages, user manuals, TED talks, blogs, brochures—true variety across formats that use your full skill set.
✓ Product Expertise – Work deeply with a cutting-edge communications product. You'll become a genuine expert in what Deltapath does and why it matters.
✓ Audience Impact – Your words directly influence how customers understand and use our product. You'll see your writing make a real difference in customer success and adoption.
✓ Creative Freedom – You'll work across creative and technical writing. Some days you're crafting compelling marketing narratives; other days you're explaining technical concepts clearly. Both require excellence.
✓ Collaboration Without Management – Partner closely with product, engineering, sales, and designers. You influence decisions through your writing and insights—without managing people.
✓ Craft Mastery – This role values writing excellence. You're hired because you love language and care about clarity, authenticity, and impact.
✓ Professional Growth – Clear career path to senior roles (Senior Product Writer, Content Strategy, Marketing Communications Manager roles).
✓ Individual Contributor – This is a pure execution, no-management role. You own your craft and your output without people management overhead.
Job Type: Full-time
Benefits:
Free drinks
Free food
Gym membership
Work Location: In person