Recruit Ref: L0602847211
Posting Date: 2026-01-02
Hong Kong Education City Limited
Assistant Marketing Manager
Responsibilities:
Develop and execute integrated marketing strategies for the mega events, ensuring alignment with organizational objectives and brand identity;
Lead the end-to-end project management for assigned events, taking full ownership of budgets, timelines, deliverables, and on-site execution to ensure seamless operations;
Manage the multi-channel marketing campaigns (digital, social, email, print and etc.) to drive audience acquisition and engagement;
Research education technology trends to identify new opportunities for event growth and innovation;
Lead marketing and operational efforts for mega events, coordinating internal teams, agencies, and vendors;
Collaborate with external partners to develop and execute event programming, including conferences, awards ceremonies, and networking sessions;
Cultivate strong relationships with exhibitors, sponsors, and partners, developing strategies to integrate their content and activations to enhance event value;
Analyze post-event data and performance metrics to evaluate success, derive actionable insights, and inform future event strategy.
Requirements:
Bachelor's Degree in Business Management, Marketing or related disciplines;
At least 8 years of relevant experience in marketing or event management, with 2 years of supervisory experience;
A proven track record of planning and executing large-scale events;
Strong, practical skills with digital marketing tools and data analysis platforms;
Excellent project management skills with the ability to manage multiple priorities and meet tight deadlines;
Creative problem-solving ability with agile thinking to address challenges;
Self-motivated with a positive attitude and ability to work independently;
Knowledge of or interest in the education technology sector is preferred;
Professional fluency in both written and spoken English and Chinese;
Candidates with less experience will be considered as Senior Marketing Officer.
We provide attractive remuneration and fringe benefits to the right candidates:
5-day workweek
Annual Leave
Performance Incentive
Medical and Dental Insurance (Including dependents)
Life Insurance
Employer MPF Voluntary Contribution (No cap)
Training Subsidies
Interested parties looking for a promising career, please send your application letter and resume stating your academic result in public examination(s), current and expected salary by clicking "Apply Now". Review of applications begins immediately until the position is filled.
Personal data provided will be used strictly for recruitment and other employment-related purposes. Details of the Personal Information Collection Statement - Recruitment of the Company can be found at https://www.edcity.hk/hq/en/recruit/statement.
Applicants please submit one application for each post only. Applicants not invited for interview after 12 weeks from the closing date may consider their applications unsuccessful. The Company reserves the right not to fill the post(s).
Industry:Education / Training
Job Category / Function:Marketing / Public Relations (Brand / Product Management)
Fresh Graduate (-)
Job Position Level:Middle
Employment Term:Full Time
Min. Edu. Level Req:Bachelor
Minimum QF Level attained:-
Total Working Exp:-
Salary(HKD):-
Location:Kwun Tong District / Kwun Tong
Benefits:
5-Day Work
Dental Insurance
Life Insurance