Value Proposition
As a leading partner in healthcare, Medline Canada's sole purpose is Together Improving Care – this means being deeply committed to the health and well-being of our customers, employees, partners and our communities. We employ a diverse group of top talent focused on growing and making a difference in the lives of Canadians, coast-to-coast.
Compensation is only one part of the Employee Value Proposition that Medline Canada offers our employees. As part of our mission, we offer one of the most competitive and engaging employee experience programs in Canada, which includes:
Collaborative work environment with highly engaged employees
Market competitive compensation and benefits plan, including LTD \& Insurance
DPSP match program
Annual Employee Appreciation Week
Paid vacation and personal days
Lifeworks® Employee Assistance Program (EAP) Resources supporting mental, physical, family and financial well-being
Career growth and training programs
Open communication with Senior Leaders
Tailored incentives for eligible employee groups, such as home office reimbursement and Sylvan Learning Centre credit
Employee referral program
Education support programs
Fitness subsidy
Recognition programs
Social activities
And much more…
Job Description Summary
Job Description
This position is responsible for assisting in the commercialization (go-to-market) strategy and managing the lifecycle of high value Medline Brand products and services to accelerate Medline Canada’s growth.
RESPONSIBILITIES:
Determine Medline Canada’s market opportunities, addressable market and channels, and targets for increased market penetration and competitive landscape on Medline Industries, LP products already sold in the US, in Canada, or internationally, and for future pipeline opportunities
Determine customer’s business and patient care issues and understand the buying process by channel to develop a compelling value proposition for decision makers, approvers, recommenders, influencers, etc. and tie to compelling events like legislation
Work closely with cross-functional teams, internal and external to the organization, as part of product lifecycle management and end-to-end product commercialization efforts
Work with Clinical Leadership to develop clinically based studies, programs, and solutions.
Engagement with KOL’s regarding industry best practices, guidelines, and product portfolio breadth and education needs
Assist in developing and implementing integrated product launch strategies and marketing campaigns by channel including developing sales literature, marketing publications, presentation materials, and training
Develop an integrated demand creation plan and a comprehensive, methodical process for ongoing demand planning and forecasting as well as the corresponding distribution plan with Procurement, Inventory Management, Operations, Logistics, Customer Experience, and Sales
Develop marketing communications messaging strategy with Medline Canada Marketing Communications – both internal and external – by channel, and by target audience
Translate development of clinically based studies, programs, and solutions into Marketing messages and Sales tools
Synthesize industry and internal data to develop market and industry insights and reports
Travel with sales force to support efforts to convert customers and grow Medline brand business; provide timely follow-up to sales by answering product questions via email and phone
Assess promotional options, develop budget and future impact of promotional decisions (ROI) and advise on appropriate allocation of resources for maximum impact
Ongoing Growth Trend and ROI analysis
QUALIFICATIONS:
Bachelor’s degree in Business, Science, or related field.
1-2 years of previous experience with product management, marketing, sales, or healthcare related field.
Required Capabilities and Competencies:
Excellent organizational, planning, communication, and follow-up skills
Excellent presentation skills for large and small groups
Strong strategic, analytical, and problem-solving skills
Action and results oriented demeanor
Ability and comfort in creating, developing, and doing new things
Ability to influence internal and external stakeholders without direct authority
Expertise in Microsoft Office Suite – Excel, Access, PowerPoint, Word, Outlook, and Project.
Ability to travel to Chicago and across Canada as required (10-20%).
Preferred Experience and Skills:
Marketing research experience.
Understanding of Brand Marketing and advertising.
Bilingual – English and French.
The anticipated salary range for this position:
$61,600.00 - $92,400.00 Annual
This job description is not intended to be all-inclusive. Employee may perform other related duties as required to meet the ongoing needs of the organization.
Medline Canada, Corporation is proud to be an equal opportunity employer.
About Medline Canada
Medline Canada stands at the forefront of healthcare, providing expertise and a breadth of solutions for every care setting. With 550+ employees, including 100 dedicated sales and clinical professionals and eight distribution centres located coast-to-coast, Medline Canada is proud to serve the entire continuum of care.
Our Commitment to Diversity and Inclusivity
Medline Canada is committed to diversity and inclusivity and we encourage applications from members of groups that have been historically disadvantaged and marginalized, including First Nations, Metis and Inuit peoples, Indigenous peoples of North America, racialized persons/persons of colour and those who identify as women, persons with disabilities and LGBTQ+ persons.
Our commitment to Accessibility
Medline Canada is committed to the principles of the accessibility in Canada. We endeavor to make our recruitment, assessment and selection processes as accessible as possible and provide accommodations as required for applicants with disabilities. If you require any accommodations at any point during the application and hiring process, please contact HRCanada@medline.com.
All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.