Product Marketing Manager - B2B SaaS

Job Description As a Product Marketing Manager for Sage Intacct, you’ll own and contribute to both our quarterly release process as well as support (smaller) new product launches. In this highly cross-functional role, you'll write compelling messaging and positioning and build out the assets to support the sale and adoption of new features and products. You’ll play a role in expanding our market reach across the globe.

What’s in it for You?

Career Growth: This role offers a pathway to deepen your product marketing skills and career. You'll work alongside experts in the industry within a global B2B SaaS organization.

Real Impact: The satisfaction of seeing your work translate into sales success and real customer impact—knowing you’re helping businesses run more efficiently through solutions that truly meet their needs.

Purpose: Beyond helping millions of SMBs, the backbone of our economy succeed with our AI-powered solutions, give back to your community with 40 paid hours per year for volunteering via our Sage Foundation.

Location:

Hybrid; 3 days per week of in-office collaboration from our Vancouver office.

Minimum Qualifications:

3 years of B2B software product marketing experience.

Experience defining and executing market research, value propositions, positioning, and messaging.

Proven ability to collaborate effectively across Product, Sales, and Marketing teams.

Strong influence and stakeholder management skills.

Excellent presentation and storytelling abilities; confident representing products in various settings.

Strong project management skills with the ability to manage multiple priorities in a dynamic environment.

Proactive, resilient, and adaptable; able to drive initiatives through to completion in ambiguous situations.

Strategic yet hands-on, combining big-picture thinking with practical execution.

Preferred:

Knowledge of product marketing for B2B accounting or financial management software products or personas.

Experience in product marketing AI product offerings.

Global product marketing experience.

Key Responsibilities

Lead the quarterly release process in partnership with Product Management, Sales Enablement, and Sales.

Define customer value propositions that support growth objectives and strengthen Sage’s market differentiation.

Collaborate with Growth Marketing to develop region-specific launch plans, including channel strategies, messaging, positioning, sales tools, and content.

Support build/buy/partner evaluations and maintain the proposition roadmap in alignment with product strategy, pricing, and revenue goals.

Partner with Product Management to translate customer insights into strategies that drive product adoption and business results.

Benefits? We have plenty...

100% paid premiums for health, dental, and vision coverage

RRSP contribution match (100% up to 4%)

35 days paid time off (11 holidays, 16 vacation days, 3 personal days, 5 sick days)

Work Away, an opportunity to work \& play for 10 weeks in a country of your choice (from a Sage-approved list)

18 weeks of paid parental leave for birth, adoption, or surrogacy offered 1 year after your start date

5 days paid yearly to volunteer (through Sage Foundation)

$5,250 tuition reimbursement per calendar year starting 6 months after your hire date

Sage Wellness Rewards Program (annual fitness reimbursement)

Library of on-demand career development options and ongoing training offerings

Compensation offered will be determined by factors such as location, level, job-related knowledge, education, and experience. Certain provinces in Canada require job postings to include a reasonable estimate of the salary range applicable to the role. For this role, in those locations, the target base salary range for new hires is C$118,000 to C$135,000. In addition to base salary, employees will participate in a bonus plan (20%) based on company and individual performance. Our talent acquisition team will provide specific opportunities on our bonus or incentive programs. The range listed is just one component of the Sage total compensation package.

#LI-CH1

Function

Product Delivery

Country

Canada

Office Location

Vancouver

Work Place type

Hybrid

Advert

Working at Sage means you’re supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.

Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.

Learn more about working at Sage: sage.com/en-ca/company/careers/working-at-sage/

Watch a video about our culture: youtube.com/watch?v\=h1-vs3zIpnc

We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out at careers@sage.com.

Learn more about DEI at Sage: sage.com/en-ca/company/careers/diversity-equity-and-inclusion/