Salary£35,000 - £45,000pa DOELocationPeterborough Head OfficeContracted HoursOffice Based full time role, Monday to Friday 9am - 5pm This is a permanent, full time vacancy that will close in a month at 23:59 GMT.The Vacancy
What is the role
Working with the E-commerce team \& Director to devise the online trading plan including; promotional plan, product category and SKU priority, and new content. Ensure it is delivered on time, within budget and meets sales targets for all AK Retail Brands ecommerce web sites (excluding Bad Rhino).
Lead trading initiatives across the online business to ensure the AK Retail brands remain competitive in the marketplace but retaining the core brand values.
What you will do
Market Analysis: Conduct regular competitor analysis of territories to establish trends, competitor promotions \& consumer behaviour. Develop insights from this to devise daily, weekly \& strategic actions
Trading Strategy: Plan and activate a trading strategy adapted to individual markets, merchandising plan, bestselling products and trends, seasons, product launches, events \& calendars.
Marketing campaigns: Plan \& execute brand awareness activity across markets, tailored to the market to drive awareness \& growth across Europe.
Creative thinker: Plan and brief the trading communications to customers ensuring they are tailored to the market, designed appropriately \& mobile first
Digital Marketing: Promote bestseller \& trend driving product in line with market performance and new product launches through all digital marketing channels. Manage all paid digital marketing channels striving for growth, revenue \& profitability across the territories adapting strategy \& campaign structure suitable for the market
Translation \& Localisation: Manage the translation agency \& tools to ensure sites \& marketing communications are relevant, appropriate \& commercial
E-commerce: Regular analysis of e-commerce performance ensuring we are competitive in payment gateways, delivery methods \& other services. Work with the development \& trading team to continually improve user experience driving conversion rate and reducing bounce rate.
Budget management: Plan and budget of marketing costs in line with company expectations and optimised towards key periods
What you will bring
2+ years Fashion Retail experience
2+ years E-commerce/Digital Marketing experience
Commercial Awareness
Technical Understanding
Creative thinker
Analytical and Reporting Skills
Team Communication
Highly motivated and a desire to be the best
Proven ability to work well within a team and to use own initiative
An energy and enthusiasm to succeed
Ability to work hard and smart
Ability to adapt to frequent change and a high-pressure environment
Outstanding loyalty and commitment to the business
The Company
Yours Clothing is a retailer that provides the best value on the UK high street and internet for curvy customers. Along with our big and tall menswear brand, BadRhino, our Long Tall Sally brand and our most recent addition, PixieGirl Petites, the business is growing at pace to cater for non-standard sizes on the high street and online.
Our continued success comes from our entrepreneurial thinking and listening to our customers to deliver fashion products at the right price. Our environment is fast paced, ever evolving and full of excitement. Yours Clothing continues to expand and become the number one plus size fashion retailer in the UK whilst continuing to develop our brands into new and exciting niche markets both in the UK and further afield.
The Benefits
50% Discount on all of our brands
Enhanced Holiday allowance
Pension \& Life assurance
Bonus scheme
Employee wellbeing and assistance programme
Retail discounts